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STOCKHOLDERS' EQUITY (Common Stock Based Payments for Services) (Details) (USD $)
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12 Months Ended | 0 Months Ended | ||||||||
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Dec. 31, 2012
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Dec. 31, 2011
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Jan. 02, 2012
Independent Director [Member]
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Dec. 31, 2011
Chief Operating Officer [Member]
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Jul. 01, 2011
Chief Operating Officer [Member]
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Apr. 02, 2011
Chief Operating Officer [Member]
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Jan. 07, 2011
Chief Operating Officer [Member]
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Jun. 07, 2011
Two Independent Directors [Member]
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May 27, 2011
Financial Communications Agreement [Member]
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Apr. 02, 2011
Investor Relations Agreement [Member]
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| Share Based Payments For Services [Line Items] | ||||||||||
| Stock issued for services | 100,000 | 500,000 | 500,000 | 500,000 | 500,000 | 200,000 | 100,000 | 300,000 | ||
| Stock issued for services | $ 10,000 | $ 385,000 | $ 10,000 | $ 25,000 | $ 50,000 | $ 50,000 | $ 50,000 | $ 20,000 | $ 10,000 | $ 30,000 |
| Common stock, par value | $ 0.05 | $ 0.1 | $ 0.1 | $ 0.1 | $ 0.1 | $ 0.1 | $ 0.1 | |||